Friday 19 December 2014

YOUR RESPONSE: Gold tourism can provide a firm platform to promote our jewellery heritage- Indar Jain

In any industry the promotion of its products is of paramount importance. It is a major factor in any supply chain without which the desired results can never be achieved. This also applies in gold jewellery trade. We may be producing something very exceptional and unique. But if we fail to promote, it will be of no use. I believe through gold tourism circuits we can send out the right message and promote our jewellery heritage in a convenient manner.

Indar Jain
Proprietor
Kesar Golds, Chennai

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